Friday, August 5, 2011

The Quest for a Grocery Store: If They won't Build it, We Should

Not too long ago, I read a news wire on Dallas South News that talked about the proposed expansion of use of Dallas' McCommas Bluff landfill.  That topic has been debated at length and remains a hot issue.  In another Dallas South article related to that post, the following paragraph piqued my interest:
Paul Quinn College President Michael J. Sorrell has issued a call to action. The Highland Hills community and Paul Quinn College challenge the city to build a grocery store and a pharmacy, and create a solid neighborhood development plan before asking the College and local residents to support the trash measure.
If they won't bring the store, you bring the store. Paul Quinn College definitely has been an innovator with their acclaimed Food for Good Farm,  transforming the football field into a huge vegetable produce farm.   For whatever reason, the major chains don't see the value of having a store here. Even when Walmart called, they picked the areas of Fort Worth Ave in North Oak Cliff, 35 & Ledbetter, and Piedmont/Buckner Terrace for new locations.  Paul Quinn is no less than 6.5 miles from any of these areas. 


Having lived in an area with a lack of grocery and retail options, I can understand the frustration of that neighborhood. What I see, however, is an opportunity to change the game and build your own playing field instead of waiting for the big boys to invite you to play on theirs.

There is a blueprint to opening such a store.  You find a person that's a high-ranking employee in a grocery chain. He/she runs the store and finds capable employees.  That's how businesses get started, without waiting for the 'powers that be' to build a store.

Surely, I am simplifying it. But it is possible. A good example is La Michoacana, which is a grocery chain that focuses on Hispanics.  Their stores are not huge, most are 5-12,000 SF.  But they are growing and growing. The chain started with one 1,800 SF store. 


We can look to Chicago for another example, where Fresh Family Foods opened up last August on the city's South Side.  

To further the illustrate the pent-up need for a grocery store, Rev. Gerald Britt recently wrote in a blog piece titled So What is Economic Development:

The myth about low income and working class neighborhoods is that the people who live there have little or no disposable income. Purportedly objective 'data' is used to prove, for instance, that such communities cannot support grocery stores or retail. This has always been a curious argument to me. As I mentioned in a previous post, Paul Quinn College in South Oak Cliff (southern Dallas) is located in an area where there are nearly 4,500 single-family homes, as well as multi-family housing. There is a new elementary school being built nearly two miles south of PQ and within 5 or six blocks of the new school being built is a subdivision being built. The area has a mixed-income population. Nearly every house has a car in its driveway or garage. All of the people in those homes eat. They all wear clothes. They all have furniture. Yet the closest grocery store is six miles away. Most of the residents in the area drive as far away as Lancaster or DeSoto to buy groceries, or as far away as Cedar Hill, TX to buy clothes, electronics, etc. 
There is a ton of unmet market demand for groceries and other retail items in this area of Southern Dallas.  Maybe it's time to get working on a new plan.


2 comments:

Wax Poetic said...

The community has to lead the effort. The city won't. It's happening in too many other places. My feeling is that many of the African-American communities don't want a "Supermercado" or "Jerry's Supermarket" type of store. But those are grocery stores that have a place and fill a void. There are Fiestas and a Jerry's within about a 3 mile radius (I'll have to check. Sometimes Jerry's is the spot though I prefer Fiesta.

When you're not the owner and just the consumer, you don't have as much of a say. I think we're looking for a Kroger or Whole Foods when we really need to be looking at what West Dallas is doing with Cox Farms Market in the Sylvan|Thirty development. Are we (African-Americans) the only ones making this argument? Just curious.

Shawn P.

Glenn said...

Doubtful. First, many of the single family homeowners are scared of the overabundance of HUD and section 8 dwellers in this area. Many love to drive to Lancaster where the crime rate drops 90% when you cross the border. Many African-Americans love to eat out. On the other hand, Latinos love to eat at home. This is why Latino areas have two grocery stores on one corner. That car you see sitting in the yard comes with a car payment. Highland Hills needs to diversify and get rid of the brown tops and pink top apartments. Then you will see people shopping in the area. Until then, most will continue South to Interstate 20.